Partner with Gen Z Talent: Join Our 2026 Student Design Sprints
Between January and April 2026, MHD Innovation will run several Design Sprints in partnership with top business and tech schools (CREA & HETIC). These sprints bring together brilliant Gen Z students in UX Design, digital marketing, data and business strategy to tackle real-world brand challenges.
Each sprint involves 2–6 groups working through the proven Google Ventures Design Sprint process: from brief to prototype to user feedback in just a few weeks.
Why This Matters for Brands
Normally, a Design Sprint costs €15–50K+ to run internally or with an agency. Our school partnership format is a stellar opportunity to test this open innovation model for no monetary cost and at a fraction of the commitment:
Just 3 hours of your time for the brief and final pitches.
Access to fresh Gen Z perspectives on your product or service.
Prototypes, research, and insights you can take back to your team.
What You’ll Get
🔍 Real user research on your product, service, or website.
💡 Breakthrough ideas shaped by Gen Z creativity and trends.
🛠️ Clickable prototypes with source files to build on.
📊 Actionable insights into customer needs and behavior.
🎓 A talent pipeline of future digital experts.
What Kind of Challenges Work Best?
We’re looking for real product and service challenges that students can sink their teeth into. If you can share existing UX, marketing, or interview data, even better — it accelerates their work and increases the value for you.
Some How Might We (HMW) examples we would refine further in our Design Sprint:
🔄 How might we turn our product into a circular economy hero?
👟 How might we rebrand for Gen Alpha while keeping our Millennial evergreens?
📱 How might we design new digital touch-points to engage our customers?
🧠 How might we leverage AI to help consumers make more sustainable choices?
♻️ How might we combine AI and sustainability to reinvent our supply chain?
Upcoming Sprints (Jan–Apr 2026)
We have multiple sprints scheduled with CREA and HETIC. Each has limited partner slots available. Please check out the list on this Student Design Sprints page
Why Join?
If you’re an innovation manager, CMO, or startup leader looking to:
Explore new ideas quickly.
Test with real users and validate concepts.
Gain a fresh Gen Z perspective on your product or brand.
Tap into a future talent pipeline.
This is the fastest, most cost-effective way to do it.
Get Involved
👉 If you’d like your challenge included in one of our upcoming sprints submit directly through the Student Design Sprint page or book a call with me
Let’s co-create something remarkable.
#Innovation #DesignSprints #OpenInnovation #GenZ #Hackathons
